5/7/2015 0 Comments Camille Hoheb of Wellness Tourism Worldwide Leads 2-Day Community-Wide Wellness Travel Summit in ColoradoMore than 150 Estes Park business owners gathered at the Stanley Hotel in April for the Estes Park Wellness Summit to learn about the growing wellness tourism industry. Spurred by recent plans to build a $30 million state-of-the-art wellness complex, a joint project of the Estes Park Medical Center and Stanley Hotel owner Grand Heritage Hotel Group, the event was designed to increase local awareness of the opportunities presented by the multi-trillion-dollar travel sector. Elizabeth Fogarty, President & CEO,Visit Estes Park remarked, "Camille and her team have been integral in building enthusiasm for wellness tourism in our community. WTW helped to lead our Wellness Travel Summit steering committee, providing the clear advice and direction our group needed to succeed." As the key speaker presenting the keynote “Wellness & Travel: Two Major Trends, One Hot Commodity” at a dinner function, I was then tasked to facilitate five industry-specific breakout sessions the following day. One of the common revelations during the 2 day event was that even though wellness travel is a relatively new tourism product, Estes Park currently has a lot to offer the wellness traveler and has been serving this type of guest for more than 100 years. “The enthusiasm from the business community and representation from so many types of companies was exciting to see,” said Brian Herwig, Estes Park Medical Center CEO. 54 Take-ways from the Keynote: Wellness & Travel: Two Major Trends, One Hot Commodity
To facilitate engagement, business owners were asked to brainstorm on new opportunities and discuss what the community needs in order to truly become an internationally-recognized wellness destination. Remarked Frank D. Dumont, MD, FACP, Internal Medicine Physician, Medical Director, Estes Park Wellness Center “I appreciated all of the data on the health and wellness needs of Americans. Camille helped me better understand where the traditional western medicine model is not meeting those needs. Her facilitation of stakeholder group discussions brought to light many ideas and means for us to partner on delivery of what wellness travelers desire.” "Camille presented the keynote and multiple breakout sessions for our stakeholders, tailoring her material to each market segment – providing detailed, relevant information for each session. From our experience working with Camille and WTW, our area tourism partners are excited about the possibilities that wellness tourism can bring to our destination and Estes Park is prepared to take the next steps" explained Elizabeth Fogarty. About the Estes Park Wellness Initiative: The Estes Park Medical Center’s new 19,000-square-foot Wellness Center, to be built in 2016, will be a hub for future Estes Park wellness travel offerings. The Wellness Center will provide health and lifestyle transformation retreats that engage guests in personalized programs based on their health goals, cutting-edge medical assessments and techniques proven effective through scientific research. Grand Heritage Hotel Group, owner and operator of The Stanley Hotel, will own and operate the five-star hospitality component physically connected to the Wellness Center to integrate lodging accommodations, spa services, food and beverage, and resort amenities. Thank you to the Event Sponsors: The Wellness Summit was sponsored by the Estes Park Medical Center, Estes Park Economic Development Corporation, Visit Estes Park, Estes Valley Partners for Commerce, Estes Area Lodging Association and The Stanley Hotel. In addition to the sponsors, the Summit’s steering committee also included representatives from the Estes Park Wedding Association, Restaurant Partners, Rocky Mountain National Park, Estes Valley Recreation and Park District, and several independent business owners.
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